Boosting tourism, four MoUs signed to double the tourist arrival in NorthEast

NewsBharati    20-Mar-2018
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New Delhi, March 19: The scenic beauty and cultural heritage of North-East has attracted a lot of tourism in the region. In a major push to tourism in the North-East, four Memorandum of Understanding (MoUs) were inked under the sponsorship of DoNER for promotion of tourism aimed at doubling tourist arrivals to the North East in the next three years.

 
Altogether four MoU have been signed with the framework of boosting and enhancing the level of tourism in the region in the coming three years. The MoU were signed on behalf of the North Eastern Council (NEC), the North East Tourism Development Council aiming at creating hospitality micro-entrepreneurs across key destination in North East. Mr Kum Hong Siew, Regional Director, Airbnb Asia Pacific signed the MoUs on behalf of Airbnb, one of the world's leading community-driven hospitality companies. 
 
 
Under the MoUs, the Airbnb agreed to expand tourism in the North East of India through Airbnb's global platform, by improving the quality of homestay facilities and unique properties in the North East of India. It will also provide and promote outstanding tourism resources in the North East of India, and cooperate to improve the regulatory environment for home sharing in the North East of India.

In a series of the MoU the next in line is the one signed for strategic partnerships by the NERLP and NERCORMP with Airbnb to generate technology-enabled livelihood opportunities in tourism and hospitality for micro-entrepreneurs in the North East. It will benefit the low-income families to monetize their existing assets through home sharing.

The MoUs were signed here under the aegis of the Ministry of Development of North East Region (DoNER) in the presence of the Union Minister of State (Independent Charge) of the Ministry of Development of North Eastern Region (DoNER) and PMO Jitendra Singh and senior officials of Ministry of DoNER, NEC and various other organisations.

Aiming for the development of the North East region has been of prime importance for the overall inclusive growth of India. Tourism development has always been one of the key focus areas, keeping in mind the North East's natural beauty and cultural heritage.

However this deal with Airbnb is a step towards achieving the aim of doubling tourist growth rate in the next three years, by creating more sustainable accommodation options and enhancing the hospitality service standards in the region.

NorthEast Tourism Jitendra Singh