New Delhi, February 13: Uber has begun to map roads in Asia for the first time as it aims to improve its service in the region. The first such program will be launched in Singapore. In order to enhance the experience of the traveler navigating is the essential tool. It becomes smooth and informative.The company claims that maps are very important for a good Uber experience. They need to know how to get somewhere, what traffic patterns are like, etc.
Uber said that while existing maps are serviceable, they’re not good enough for its needs, which is why it needs to start mapping things out on its own. The mapping data will be collected by Uber’s driver-partners in Singapore, who will use specially kitted out vehicles for the same. Like what Uber's doing in Australia, driver vehicles will be mounted with devices to collect data about routes. It may also deploy mapping cameras on dedicated mapping vehicles to ensure that the city is covered.
Uber adds that mapping data for your pick-up and drop location will not be stored in the interests of privacy. This data will also not be made public. Uber explained that third party map data often isn't relevant to its needs as a ride-sharing app, since they include additional information such as oceanic topography. Uber itself acquired a maps-focused startup in 2015, and hired two executives from Google Maps.
“Over the past decade, mapping innovation has disrupted industries and changed daily life in ways I couldn’t have imagined when I started. That progress will only accelerate in the coming years especially with technologies like self-driving cars,” says Manik Gupta, Uber’s Director of Product.
TechCrunch points out that Uber’s own mapping service was expected. The company only recently hired Brian McClendon and Manik Gupta from the Google Maps team. It also acquired mapping startup deCarta in 2015. Uber has also started mapping in the US, UK, Australia, Mexico and other countries.