Venkaiah Naidu urges youth to cultivate reading habits
 Source : News Bharati English  Date : 02-Mar-2017

New Delhi, March 2: Commenting on the recently opened New Book Gallery by Publications Division, Information and Broadcasting Minister M. Venkaiah Naidu urged to the youngsters that they should make use of the Digital Online Library which contains selected archival books that can be accessed in the Book Gallery free of cost. He also urged the people to visit the gallery and make use of the rich collection of books.
Minister Naidu also visited the DAVP Studio housed in Soochna Bhawan where he was apprised of the modalities undertaken to design creatives and other communication products by the organization. The Minister was briefed specifically on the software utilized for designing creatives for various clientele by DAVP. He evinced keen interest in color calibration techniques and also issues related to media planning and online release of advertisements.

Embeded ObjectIn the age of instant communication, it was important to nurture the habit of reading amongst all age groups. This initiative by the Publications Division was an important step in this direction. The Minister was accompanied by Minister of State for I&B, Col. Rajyavardhan Rathore, Secretary I&B, Shri Ajay Mittal and senior officers of Ministry of I&B. The Minister also visited the Social Media Cell of the Ministry of I&B and reviewed the processes of social media platforms.

Embeded ObjectNotably, a modern and attractive Book Gallery has been set up in Soochna Bhawan which has become operational since January 2017. A separate section has also been created for children books to encourage children to read the interesting titles. There is a reading room in the Gallery where the visitors can sit and go through the books displayed in a relaxed environment before purchasing the book.