Dehradun, April 4: Do you reminisce the mesmerizing snow-capped mountains of Dehradun or the breath-takingly beautiful Nainital lake? Also, did you know that Beatles visited Rishikesh in 1968 to learn transcendental meditation and they wrote 48 songs there? Well, that’s’ what Uttarakhand does to you. It is a hub of all the tranquility, pureness and essence of the Himalayas' at one place. With such high number of tourists visiting Uttarakhand every year, BJP government has decided to bring in 26 local festivals together for national and international attention.
Approximately 100 melas are hosted by Uttarakhand every year. The state offers 80 lakhs budget to different districts trying to bring in the local people together for business and development purposes. At the moment, the state is taking the tourism department seriously and is coming up with new ideas to boost the trade in Uttarakhand.
Meanwhile, festivals such as Bishu Mela of the Jaunsar-Bawar region (Dehradun), Gauchar Mela (Chamoli), Jauljibi Mela (Pithoragarh), Shardotsav (Tehri), Magh Mela (Uttarkashi), Purnagiri Mela (Champawat) and Uttarayani Mela (Bageshwar) have been included among the 26 shortlisted festivals.
The state government is also requesting the well-known hotels and restaurants on the main routes to serve local cuisines to attract more and more tourists. Such steps are also taken to put forward the local dishes on the table of the tourists, so that they can penetrate the vibrant Pahadi culture of Uttarakhand.
State tourism minister Satpal Maharaj said, “Many of these festivals are several centuries old, having their own cultural, religious and economic significance. We will now go for aggressive campaigning of these events. The melas can be a perfect place to promote culinary tourism as well. Local cuisines such as kandali ki bhurji and mandwe ki roti will be an instant hit with the tourists.”