New Delhi, August 5: You can be taller just by drinking a health drink or fairer in one month, thinner in two months. Hormones, Genetical mutation nothing matters. Yes, advertisements often show us these things and we fall into the trap. To prevent such fake misleading advertisements Department of Consumer Affairs launched an online portal called Grievance against Misleading Advertisements (GAMA). From 2015 to 2017, total 4519 complaints regarding misleading advertisements have been registered in the registered in the online portal.
Among these 4519 complaints 2106 complaints have been resolved, 947 complaints have been rejected and the rest have been referred to the Ministries/Departments/regulators concerned for necessary action.
Further, in so far as advertisements appearing in private satellite TV channels are concerned, all advertisements telecast on such channels are regulated in accordance with the Advertising Code available on the website of the Ministry of Information and Broadcasting.