Pakistan yet again exhibits its ‘cry-baby attitude’; now bans Indian movie CDs and advertisements

New Delhi, August 16: Digging its own grave, calling out for unwanted controversy and seeking attention, Pakistan once again stooped down to a lower level. With first banning Indian movies, now Pakistan’s electronic media has banned the airing of advertisements featuring Indian artists as part of the country's protest against revoking the special status of Jammu and Kashmir.

 

The Pakistan Electronic Media Regulatory Authority (Pemra) circulated a letter dated August 14 on Wednesday announcing the ban. Pemra said that it already withdrew the permission for airing Indian channels and content on the directions of the Pakistan Supreme Court in October last year.

According to the statement, it said, “However, it has been observed that advertisements of various products of multinationals which are either produced in India or carrying Indian characters/talent [are] being aired on electronic media.” It further said that the government announced that it would observe the Independence Day on August 14 to express solidarity with Kashmiris and ads with Indian actors was a negation of official policy.

It said that currently ads of products like Dettol soap, Surf Excel powder, Pantene shampoo, Head & Shoulders shampoo, Lifebuoy shampoo, Fogg body spray, Sunsilk shampoo, Knorr noodles, Sufi, Fair & Lovely face wash, and Safeguard soap were being banned.

Apart from this, Pakistan government has launched a crackdown on the sale of CDs of Indian movies from Friday. The crackdown is the latest in series of measures announced by a completely spooked Pakistan in reaction to revocation of special status of Kashmir by India.