Jaldoot: Unique way to spread message of water conservation to masses

News Bharati    14-Sep-2019
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Pune, September 14: With an aim to spread awareness about water conservation to masses, Minister for Environment, Prakash Javadekar flagged off a Jaldoot vehicle. After flagging off the ‘Jaldoot’, Minister Javadekar said that Jaldoot will visit 8 districts of Maharashtra in the next 2 months will also tell about the work done by the government in the last 100 days. The exhibition highlights bold initiatives and decisive actions taken by the government.


 

The Jaldoot will travel trough Pune, Ahmednagar, Nashik, Jalgaon, Buldhana, Amravati and Solapur districts. Minister Javadekar further said that the Modi government has given the priority for water conservation; a new ministry of Jalshakti has been formed to ensure that there will not be a scarcity of water in the country. The central government is committed to providing water to every household by 2024 he added. On this occasion, ‘Swachhta’ oath was administered by Javadekar to participants. Javadekar also appreciated the exhibition prepared for this.

 

Jaldoot: Backgrounder

Prime Minister Narendra Modi has launched the campaign on ‘Janshakti se Jalshakti’ Abhiyan. The people are to join hands for water conservation and create a Jan-Andolan along the lines of the Swachh Bharat Mission, to save water and secure the future.

To tackle the water crisis looming the country, the Government of India launched the JALSHAKTI ABHIYAN, a water conservation campaign focusing on 1592 stressed blocks in 256 districts across the country.

The Regional Outreach Bureau, ROB, with its headquarter at Pune for Maharashtra and Goa region is the office under the Ministry of Information and Broadcasting, Government of India. It takes care of various outreach activities and development communication needs of the Central Government.

ROB in association with MSRTC (Maharashtra State Road Transport Corporation) is launching the Jaldoot campaign. The ROB has redesigned the bus, to create the Jaldoot: Travelling Exhibition on Jalshakti Abhiyan. The exhibition consists of various information display panels and Audio-Visual components. The Song &Drama Division cultural troupes and artists travelling along the bus would create awareness about the Government’s initiative.

The field units at those locations would have different activities like competitions, rallies, cultural programmes on the side-lines of visit of the bus, in order to create awareness on water conservation efforts.

The JALSHAKTI ABHIYAN focus on five key aspects:

Water Conservation and Rain Water Harvesting

Renovation of Traditional and other Water Bodies

Reuse of Water and Recharging of structures

Watershed Development

Intensive Afforestation