Mumbai, September 12: Leaving no stones unturned to promote their upcoming movie Sui Dhaaga - Made in India, Varun Dhawan and Anushka Sharma made an exception this time. The duo launched a website as a part of promotions which will help everyone to buy handmade products at a very reasonable price directly from the artisans across India.
At the launch, Anushka Sharma and Varun Dhawan also introduced some talented workers who will be contributing their works for the website. SuiDhaaga – Made in India in association with Fair Trade India brings to you, http://suidhaaga.co.in/ a platform that helps you buy handmade products at a fair price directly from artisans across India.
The website was launched with the intention to give every artisan a fair price for their work.
The duo was all smiles for the shutterbugs at the launch event. Well, the duo also interacted with the media and like always, Anushka left everyone stunned with her bang on reaction to the memes. The Sui Dhaaga stars made their best stylish appearance at the launch event. Anushka was clicked wearing wrap round multi-colored dress while Varun made a charming appearance in his casual outfit.
The upcoming movie is not just limited to the entertainment zone but has a message for all. Varun Dhawan and Anushka Sharma's new film 'Sui Dhaaga', which celebrates the strong influence of entrepreneurship and self-reliance, started their campaign on National Handloom Day on 7th August. In the film Varun, a tailor and Anushka is playing the role of an embroider. The characters of these two together celebrate the Indian workmanship that is famous all over the world. There could be no more suitable days to start the promotion of this film.