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India’s indigenous payment network RuPay has cornered a significant market share in the domestic card market since its launch. As of November 30, 2020, RuPay’s market share has increased to more than 60 per cent of total cards issued, from merely 17-per cent market share in 2017, revealed the data released by the Reserve Bank of India (RBI) in its booklet on Payment Systems in India (2010-20).
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This development came after Mastercard and Visa ceased operations in Russia and disconnected all the country's banks from their payment systems
RuPay accounted for 63% of India's 952 million debit and credit cards as of November 2020, according to the most recent regulatory data on the company, up from just 15% in 2017.
Mastercard and United States Agency for International Development (USAID) have launched 'Project Kirana'.
