Online campaigns playing important role in upcoming Japan election

NewsBharati    16-Oct-2017
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Tokyo, October 16: As social media has cast its impression over all the aspects of modern life, the upcoming election of the lower house in Japan which is to be held on October 22 is also witnessing the increasing role of social media and online campaign. The competitors and political parties are posting various campaign videos on their websites and social networking sites top gain public attention.

The decision of the election came suddenly but the major parties were ready with their contents for online campaigns, minor parties got a little problem. Japan lifted its ban on online campaigning in 2013. The ruling Liberal Democratic Party is also using the online platform.

"We'll protect this country. Please let us hear your voice," Abe says in an online video. In other videos, he talks about implementation of Abeconomics, education policies. LDP has its website, social network sites and YouTube channel for the campaign.

North Korea issue is definitely playing an important role this time as the problem is now a “national crisis”. Other than that, sales tax, agenda of nuclear power are also important factors.